Where craft meets strategy
in visual storytelling

I’m Dag Larson, a commercial photographer and director partnering with brands and agencies to create visual content that drives engagement, clarity, and measurable impact.

With over 15 years of experience in advertising and brand storytelling, I specialize in photography and film built to support modern marketing ecosystems. My work is designed with distribution in mind, from paid social and ecommerce to editorial and long-form brand campaigns.

I operate as an extension of internal teams, collaborating closely with marketers, creatives, and producers to align visuals with brand positioning, audience intent, and performance goals. From concept through execution, I bring a strategic lens to every production while maintaining a high standard of craft and authenticity. I place a strong emphasis on collaboration and set culture, creating an environment where teams can work efficiently, communicate clearly, and enjoy the process.

The result is purposeful visual storytelling that helps brands stand out, build trust, and show up consistently across channels.

Clients

Smartwool LMNT
Honey Stinger Spyder Mammut
The North Face Eagle Creek
Pax8 Deuter
Denver Water AXON
Airstream THOR Industries
Avalon Waterways Canada Mountain Heli
Quanta Services NHL
Weston Backcountry Flylow Gear
Cisco Royal Crest Dairy
Crosman BCA
Otterbox Freeskier Magazine
Osprey Ravin Crossbows
Aprico Happy Leaf Kombucha
NBPA Denver Life Magazine
Sig Sauer Guerrilla Gravity
Yo Colorado Busch Lite

Work With Me

  • I have had the pleasure of working with Dag over the last year on multiple shoots for LMNT. Dag is a wizard behind the lens and working with talent to capture unique perspectives. Dag’s ability to capture groups in a way that feels dynamic sets him apart and he brings so much positivity to the set. If you’re looking to collaborate with a highly talented, professional to bring your brand visions to life, I can’t recommend him enough

    - Kristin Kremers (Senior Manager of Story Telling LMNT)

  • I worked with Dag on an epic and complicated 3 day shoot where he was lead photographer. Creatively, Dag was a confident leader and really partnered with me on capturing incredible images. Because Dag was involved throughout pre-pro, location scouting and on set getting the goods, he really was the leader in bringing our vision to come life. He went the extra mile to always ask questions and get to know the product in order to tell the best story through photography. I cannot recommend Dag more. He will go above and beyond to make sure he is taking care of you and your brand in capturing quality and creative assets. Hey will make sure they / you not only look cool but truly move the needle for your business and creative storytelling!

    —Travis Bartlett ( Creative Director @ Axon )

  • There is no better time than working on a creative project with Dag. He's my go-to for studio projects / lifestyle projects / someone-needs-to-hang-off-the-wing-of-a-plane-to-get-the-shot projects.... really, if it sounds like a challenging gig, I call Dag. He's creative, always keeps shoots lighthearted (a MUST HAVE for long days) and efficient. When I started working with Dag years ago, I barely understood the process of a photoshoot. He was able to hold my hand (sometimes quite literally over treacherous terrain) and guide me through exactly what he was doing, why, and how it would affect the final results. Dag isn't a someone you hire just once, he's a partner for the growth of your brand. If you can dream it, Dag can accomplish it.

    —Elizabeth Esche ( Marketing Director @ Deuter )

  • I have spent countless days working with Dag in studio. He gets the job done, well and on time. He is also good fun to be around and makes all visitors/models feel welcome. He has the intangibles you hope to find in a photog... a great eye for the perfect shot while being a good guy to hang with.

    — Dan Abrams ( President / CoFounder @ Flylow Gear )